Amtrak Redesign Project
Fall 2021 I Daniela Mantica
About Amtrak
Amtrak is America's National Railroad Passenger Corporation, offering inter-city rail service across the US and nine cities in Canada. It serves more than 500 different destinations in 46 states and 3 Canadian provinces, operating more than 300 trains a day.
Amtrak's goal is to help you: #connectwithnature #connectwithothers #connectwithyourself
Unique attributes:
- Humanitarian: Amtrak promotes human welfare by keeping our environments cleaner, reducing traffic, and combating inequality in transportation
- Adventurous: it is one of the most fun ways to travel across the US. Amtrak offers customers the opportunity to travel to a wide variety of states in a short amount of time, while enjoying the sights of beautiful landscapes and any bringing items for their trip activities with them
-Considerate: Amtrak also strives to offer the greatest amount of comfortability to customers, providing big windows, comfortable seats, large leg space, the ability to walk around, and sometimes even dining cars
Goal of the Project:
The goal of the project is to show customers how traveling by train is a unique, fun experience; how it helps us connect with nature, others, and ourselves.
Colors inspired by Amtrak routes that cross the Glacier National Park mountains
*Based on Amtrak's train route map
